Drop in alcohol consumption raises concerns

Alcohol consumption has hit an all time low, according to a report by the British Beer and Pub Association (BBPA).

The report shows that alcohol consumption in the UK is actually 13% than where it was back in 2004. This is now well below the average consumption in the EU.

Falls have been seen in a variety of areas, including pubs, off-licenses, restaurants and supermarkets. It's thought that this could be largely attributed to the UK's high beer taxes. The UK's duty rates are seven times and ten times higher than Germany.

Brigid Simmonds, Chief Executive of the BBPA, commented:

"These figures will confound many pundits as yet again they confirm that as a nation we are not drinking more. Those who suggest otherwise need to focus on the hard facts. This handbook also reminds us of just how vital a role beer and pubs play in the UK economy in terms of turnover, jobs, and tax revenues.

"The new numbers show just how closely linked beer is to Britain's struggling pubs, with beer accounting for around 60% of on-trade sales. Policy-makers should take note."

In spite of this the report also suggests that, although alcohol sales have dropped, some sectors of the market are faring much better than others.

Ale made significant advances on the beer market in 2009, expanding it's market share for the first time in almost 50 years. The total spending on beer was £17 billion, which is over 40% of the total alcohol expenditure within the UK.